Mosaic World Corporate Update - July 2023

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Reshaping

Urban Living

Together

Corporate update

June 2023

In 2022, our focus was on the internal organisation,

and improving our commercial and operational

excellence. In 2023, we have shifted our perspective.

The impact of worldwide issues, infl ation, increasing

rent and government policies force us to respond

to rapidly changing circumstances around us. It is

when faced with headwinds that a company shows

its strengths, and I am glad to see we are still going

strong, showing healthy bottomline results.

It is now that we profi t from our strategy based

on four divisions around Real Estate, which helps

us balance all the risks around us. We are not just

developing properties with B-Right Urban Living, we

built them to then keep them in our own portfolio

under management by Plaza Resident Services.

Whilst properties await their future destination, with

Monoma we provide a temporary use that both covers

vacancy risks and costs. Finally with our security

division Watchtower we can instantly secure sites

with our mobile solutions.

The cashfl ow generated by our rental portfolio

allows our development team to keep realizing the

new projects. Governments across Europe are still

facing urgent housing needs, due to refugees and

newcomers arriving in our main cities. We are glad

to provide both fl exible housing solutions, modular

communities that can be erected quickly and

transformation concepts that turn vacant offi ces,

schools and hospitals into affordable housing. From

Dublin to Helsinki and Madrid, local and national

administrations co-operate with our experienced

teams to provide co-living solutions at short notice.

Please fi nd more detailed information on our plans

and results in this Corporate Update. We look forward

to meet with you and discuss the challenges ahead.

Joost van Gestel

Owner and founder of

Mosaic World

Welcome

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Tabel of contents

Preface Joost van Gestel

03

Message from CEO

06

Mosaic World

Board

How we manage

10

ISO-accreditatie

12

Moments

14

Werken bij

16

'Ecosystem' of brands

18

Brand Positioning

19

B-right Urban Living

20

Portfolio

22

Plaza Resident Services

24

Community driven property management

25

Cooperation with OTTO Work Force

26

Monoma

28

Cooperation with Grant Thornton

30

Temporary housing Ukrainian refugees

32

More than just property management

34

Cooperation with ENGIE

36

Monoma street art

38

NewNewNew

40

Watchtower Security Solutions

42

Products

43

Innovations

44

Tailor-made security

46

International expansion

48

Key Figures

50

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“ Feel free

to call,

the door

is always

open!”

Patricia Ghering,

CEO Mosaic World

As our owner points out, the development of our strategy has

been completed. This makes us scalable and thus ready for future

growth. The most important key to our company's success is

the enthusiastic, experienced and skilled commitment of all our

employees. When push comes to shove, they go the extra mile.

An example I look back on with pride was when a large group of

colleagues voluntarily worked together during Christmas to help

over 200 residents, who had to leave their homes urgently, with

temporary accommodation. At times like that, we really do make a

difference.

Committed – enthusiastic - knowledgeable

I also see this reflected in the communities we build; we are part

of them ourselves. Like our caretaker Harm, who recently appeared

on TV, watching over 400 young students and care workers in

the Utrecht Science Park. Or our commercial manager Masih,

who together with his mother, both fluent in Ukrainian, organise

shelter for refugees, from Hoorn to Tilburg. But also help them

with language lessons, social activities and finding work. In Dublin,

together with a healthcare institution, our commercial manager

David is transforming two landmark buildings into 40 co-living

units for the employees of the local hospital.

We think win-win, are partners with the local government and

owners, think proactively and look for solutions off the beaten

track. Our ambitions are boundless, the demand for housing

solutions remains unprecedentedly high, in all countries. Of course,

we occasionally face headwinds, but it is in those moments that our

brands strengthen each other by taking on challenges and turning

them into solutions.

Certified and transparent operations

We have a great responsibility for the well-being of our residents.

That is why we apply the protocols in the same way in all countries

and we have our operations audited independently. Since early

2023, we have been working in all countries in accordance with

NEN-ISO 9001, setting the bar high for ourselves. Not only are our

properties clean and safe, but residents are able to contact our

caretakers 24/7 via our own app. From reporting a malfunction

to organising a residents' barbecue, we build communities where

people enjoy working and livinging.

Your partner for housing solutions

Want to see for yourself how we turned a municipal office in

Amsterdam into a vibrant community of 400 homes, or how we

transformed a porcelain factory in Helsinki into a thriving community

of studios and start-ups? Feel free to call, the door is always open!

Patricia Ghering

CEO Mosaic World

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Monoma, Plaza Resident Services

& Watchtower Security Solutions

Patricia Ghering

Chief Executive

Offi cer

B-Right

Urban Living

Joost van Gestel

Owner and Founder

Robert Siep

Chief Financial

Offi cer

Wouter

Ommeslag

Chief Operations Offi cer,

MD Watchtower

Jolijn

van den Hengel

Chief Commercial

Offi cer

Olaf Terpstra

Director B-Right

Board Mosaic World

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A sustainable fl eet

Property managers, caretakers, technicians

and sales; a considerable number of our

employees drive quite a few kilometres every

year to visit complexes, (potential) clients

or Watchtower installations. To make these

kilometres as sustainable as possible, wwe are

making our vehicle fl eet more environmentally

responsible. In principle, new cars will be

electric, thus reducing our impact on harmful

emissions.

Transformation municipal offi ce

amsterdam zuidoost

We give an outdated vacant municipal offi ce

a second life by completely transforming it

into permanent housing. By building two extra

fl oors of housing on top, we optimise the use of

the limited space in the city. With the De Flier

project in Amsterdam Zuidoost, we show what

is possible with sustainable development.

Some completed

projects

Sustainable living

A personal customer portal for every

resident

Instant insight into (outstanding) invoices, all

contracts to hand, submitting repair requests

online and all relevant information relating to

your complex in one place. In the My Monoma

and My Plaza customer portals, every Monoma

and Plaza customer has 24/7 access to their

own environment with all information about

their living or working space.

The customer portal can be accessed both

online and via a mobile app. In the app,

in addition to the information about the

complex, residents also have the opportunity

to connect with other residents by using an

online noticeboard. Meeting up to play sports

together, cook together, or just watch a movie

together has never been easier.

With these customer portals, we meet the need

for a one-stop shop for all Monoma and Plaza

customers, centralize and share information

with our customers through a clear channel,

and take the next step in an optimal customer

experience.

Connected living

Reliable living

How we

Manage

Drivers

Market dynamics

Stakeholder

involvement

Digitalisation

Technological and

societal develop-

ments

Customer needs

Assurance

Trustworthiness

Service

expectations

Personalised

solutions

Corporate social

responsibility

Seamlessly connected

with all stakeholders

Environmental, Social

and Governance

Future proof business

models

Reliable

living

• Identify the right product &

market opportunities

• Flawless operations

• Effective systems and

control

• Professionalise workforce

• Consistent customer

experience

Connected

living

• Demonstrate added service

value

• Thought leadership

• Stakeholder management

• Learning organisation

Sustainable

living

• Develop customer centric

concepts

• Impactful partnerships

• Innovative solutions

• Safeguard future business

continuity

Operational

excellence

Powered by market dynamics and customer needs

we select and prioritise our strategic projects and

plot them in a strategic portfolio framework. It

provides focus and enables us to fi nish projects that

meet with our ambitions.

Operational Excellence

For us, being reliable and predictable means

that our services to residents, property

owners and partners are consistently of good

quality and in line with agreements, laws and

regulations, and expectations.

To live up to this reliability, we strive for

operational excellence. We achieve this by

describing, streamlining and continuously

improving our processes. We test, both

internally and externally, our processes and

their correct application by means of the NEN-

ISO 9001 standard and certifi cation.

Where possible, we tackle this on a European

scale, so that the expertise present in all

countries is used to the maximum. Colleagues

are encouraged to actively contribute to

identifying improvement opportunities and

implementing innovative solutions.

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An ISO certification shows current and future

customers that we operate in a reliable, transparent

and consistent way, in all the countries where

we operate. As we are continuously working on

improvement of processes within Mosaic World,

an ISO 9001 certification fits in perfectly with our

objective of continuously improving our processes

to take customer satisfaction to an ever-higher

level.

In the last months, we not only successfully

certified Monoma and Plaza Resident Services

in the Netherlands and Belgium for the 17th year

in a row, but also achieved ISO accreditation

for the first time for Monoma operations in

Ireland, France, Finland, Germany and Denmark.

By the end of 2024 we aim to achieve certification

for Watchtower Security Solutions as well.

By implementing the ISO structure in these

countries we have laid the foundations for a

European consistency of our business processes,

allowing all countries to grow on past successes

and

consequently

offer

our

customers

a

higher level of service and support. Moreover,

by introducing risk-driven auditing, we have

significantly improved our risk score and have

a clearer picture of where our opportunities lie.

At Mosaic World, we always raise the bar for

ourselves and aim to continuously improve our

organisation, way of working and service for our

customers.

In control

ISO accreditation for consistent processes

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Solutions to housing

shortage

Dutch TV channel SBS6 makes

item on microliving solutions

Mosaic World

Moments

Monoma

Irland

Presents its concept at the

construction fair in Dublin

Monoma Germany

Radio report Deutschlandfunk

on social management Monoma

TV interview in

Spain

Monoma Spain during SIMA

Real Estate Fair in Madrid

Media coverage

in Belgium

About the introduction

of Watchtower Security

Solutions in Belgium

Roundtable

discussions

Together with central

government and municipalities

on realisation of acute

living spaces during a

roundtable discussion with

Vastgoedjournaal

Our solutions are widely used

as examples and inspiration at

events, presentations, and in the

media. From items on national

TV to inspiring panel discussions,

across Europe.

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“Mosaic World, an

employer with a

social impact”

Can we, as a commercial player responding

to market needs, also make a social impact?

According to Iryna Pylypovych, Service Charge

Controller at Plaza Resident Services, we

prove every day that this is possible. Not only

for our residents, who have the opportunity to

live in affordable housing through us, but also

for our employees.

"For an introvert like me, the atmosphere and

softer business goals are very decisive in

whether I feel at home somewhere. From day

1, Mosaic World has made me feel that it also

pays proper attention to the human aspect.

I see that reflected in our focus on providing

community living for our residents, but also

how I and my colleagues are treated. From good

career opportunities, where sometimes even

new jobs are created if someone has specific

knowledge relevant to the organisation, to a

professional onboarding programme, active

guidance and study opportunities. But also

humour, short lines and clear communication,

openness

from

management,

and

joint

activities outside working hours. These

are all things I have had the opportunity to

experience myself during the past year at

Mosaic World, and why I feel so in place in a

dynamic environment like Mosaic World."

"Moreover, what I greatly appreciate is that

Mosaic World also contributes to the appeal

of people in need. A financial contribution to

initiatives by Turkish colleagues to organise a

collection for the victims of the earthquakes

in Turkey and Syria, the housing of Ukrainian

refugees, fundraisers and other initiatives

to help the war victims from my motherland

Ukraine. Things I will certainly never forget!"

Iryna Pylypovych,

Service Charge Controller

at Mosaic World

“People often think that it is all

about making a profit at commercial

organisations. But I believe that as an

employer, we show that we are not only

focus on the commercial interests,

but also look at the social interests of

employees. We do this, among other

things, by facilitating development study

paths, 360-degree feedback in which

the employee is the central focus, or

onboarding processes that are cross-

departmental. But also in small things,

such as sending a card or thank you gift to

colleagues who have completed training

or have made an extra effort in certain

projects, we show this aspect again.”

Mathilde Vaes,

HR Manager at Mosaic World

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250+ Employees

1993

13

Active in

countries

Offices

in cities

Since

Reshaping

urban living

together.

Reliable

Sustainable

Connected

Communities are

made of

,s

oitc

human connections.

Communities

We

Since

1993

create

The brands

create the

‘ecosystem’ of

Mosaic World,

the value is more

than the sum of its

parts.

Cities with Projects

Projects with Communities

Humans with affordable spaces

1.000

10.000

100.000

ES

BE

NL

UK

FR

DE

IE

DK

FI

2

Sin

ore

of its

'Ecosystem'

of brands

Where the shortage of urban space

and the availability of suitable housing

are

becoming

major

problems,

B-Right Urban Living offers solutions

in a sustainable way. We are working

on a future in which affordable,

comfortable

housing

is

available

to everyone who wants to live in an

urban environment. A world where

people fi nd the facilities they need in

their daily lives where they live.

For long-term rentals, Plaza Resident

Services offers students, starters and

other ‘new urbanites’ high quality

living spaces as well as programs,

services and management that foster

social engagement and connection.

Changing cities that are full of vacant

properties; properties that too often

lead to neighbourhood decline, but

could become engines of urban

rebirth when inhabited by the right

people: creative, fl exible, engaged

and responsible. Through Monoma,

we fi nd the right people, match them

with temporary vacant housing and

support them in making a ‘vacant

property’ into part of a community

while they live or work there.

No matter what kind of spaces we have

available, it all starts with fi nding the

right people— creative, responsible,

open—and connecting them with

the right living spaces— affordable,

urban, diverse. Through our online

platform, NewNewNew, people can

fi nd the particular type of living place

or space they want.

Our security division, Watchtower

Security

Solutions,

is

based

on

the philosophy that the temporary

security s should not cause nuisance.

We provide security solutions that

seamlessly meet the requirements of

our clients, without inconveniencing

the environment.

Brand

Positioning

As with any mosaic, these parts all work together in

service of our shared overall vision of diverse, affordable

and vibrant cities. They help build the urban ‘immune

system’, catalysing the growth of healthy communities

in the areas that often need it most; communities that

last, even as residents may change. Together, we offer

progressive micro living solutions that are sustainable

and socially connecting. We give people the home and

freedom to live a vibrant city life.

B-Right

Urban Living

Development of property

(95% managed by Plaza)

For city creators, we invest

in and develop smart

micro living solutions

that are resident-centric

and community shaping,

with fl exible yet long-term

ownership commitment to

unlock sustainable city living.

Plaza Resident

Services

Rental and management

of property

For city starters, we unlock

and secure smart micro living

solutions that are community

driven, of high quality and

have resident-centric service,

giving people the home and

freedom to live a vibrant city

life.

Monoma

Temporary use

of property

For city dwellers, we offer:

(con)temporary living

solutions that use space

creatively, agile service and

straight-up transparency. This

is how we give people the

chance to live a vibrant city

life in an affordable way.

NewNewNew

International

listing platform

For new city explorers, we

offer available city spaces

through personalised,

real-time offers. Via our

interactive platform, we share

information and inspiration

about modern city life.

Watchtower

Security Solutions

Smart temporary security

solutions

For city developers, we

provide a security solution

that seamlessly meets the

requirements of our clients,

without inconveniencing the

environment, of which the

object, site or project to be

secured is part of.

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Mosaic World corporate update June 2023

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